Achieved new business/solution adoption, upselling/cross-selling, lead/demand generation targets; broke intotp Telco’ short lists of partners across the highly competitive Middle East/GCC region.
• [Product and Solution Sales, Technical Pre-Sales] Promoted and advised on Wireless/MBB, NFV/Telco and IoT/M2M solutions aligned with customer needs and pain points, company’s business development strategy and sales growth targets. Prepared value propositions, solutions/technical proposals, RFI/RFP/SoC responses; maintained and developed customer relationship with a plan to cross-sell/upsell and introduce new services to existing accounts and to identify potential new partnerships and business opportunities.
• [Consulting, Consultative Selling] Provided consultancy to customers on technology, network evolution roadmaps, and transformation strategy as trusted advisor to solve their problems and in turn generate leads/demands.
• [Brand and Market Management ] Implemented Market-to-Lead process, developed GTM strategy, marketing, sales and branding content. Executed account marketing plan in line with account strategy and customers’ buyer journey. Planned demand generation events and campaigns.
• [Market Analysis and Research] Conducted market and competitive intelligence, customer strategy and pain point analysis. Provided analytical support to strategic key accounts and opco teams.
• [Product Development] Collected 100s of technical requirements; analyzed gaps as per customer requirements and competitor offerings as inputs for product management and R&D teams.
• [Training] Conducted periodic trainings for key account/opco teams on latest solutions, and sales strategy. Trained groups of customers on new technologies and innovative solutions.
• [Public Speaking] Delivered presentations and solution demonstrations at customer workshops, technology conferences ( for mid to high-level client executives), regional industry events, seminars and road shows - GITEX, GSMA 360

Performed solution marketing and pre-sales activities for Wireless/Mobile Broadband (GSM, UMTS, LTE, M2M, Small Cell/WiFi) solutions to a portfolio of 20+ telecom operators across Asia, Europe and MEA
• Supported 10+ major global bidding projects including RFPs, RFIs, SOC responses, and solutions proposals
• Worked on product management department and developed product roadmaps, life cycles, go-to market strategies, sales guides, product and feature descriptions
• Collected and analyzed 100s of global customer requirements and pain points; conducted market research on competitor solutions and industry trends as inputs/ideas for product development.
• Engaged clients, and presented solution key messages, benefits, roadmaps, and case studies at 20+ workshops, exhibitions/demo centers, and industry expos and generated leads, opportunities.
• Developed marketing communication package (branding/marketing/sales publications, whitepapers)
• Conducted 10+ account and sales team training/briefing sessions on latest products and solutions

Held a number of progressive roles including Pre-sales Engineer, Product Manager, Solution Sales and Marketing Manager across Africa and Middle East.
• Supported technical pre-sales and marketing activities for wireless/MBB technologies (CDMA, WiMAX, LTE, UMTS, WiFi) for 30+ telecom operators across 15 countries.
• Led complex/cross-functional collaboration to handle technical and business considerations for integrated solution offerings.
• Analyzed requirements (upgrade/expansion) and proposed customized solutions
• Prepared technical and marketing documents, product comparisons, solution slides and branding material, as well as technical proposals and participated in global bids, RFPs, RFQs and SOCs
• Delivered presentations and workshops on wireless solutions, spectrum issues, business cases and industry trends at customer meetings, technology conferences and industry events.
• Developed product roadmaps, strategies and how-to-beat (competitors) comparisons
• Delivered training account/sales teams and customers on latest technologies, products & solutions
• Lead a team of 10 technical writers as senior technical editor and assisted department head in recruiting 10s of employees.

• Delivered IT and network support (servers, storage, network set up, configuration) to internal clients

• Delivered IT and network support (servers, storage, network set up, configuration) to internal clients